Creating iOS apps begins with clarity about the audience, the app's purpose, and the scenario to address in the initial release. A solid discovery phase helps outline the MVP, pick an appropriate architecture, and skip features that seem impressive on paper but don’t enhance actual usage.

After the base is established, attention moves to UI behavior, speed, and reliability across iPhone variants and iOS updates. Uniform navigation flows, prudent state management, and thoughtfully designed integrations (payments, authentication, analytics, and backend APIs) simplify maintenance and scalability post-App Store release.